Fusion of art, technology and shopping!
This new technology created by the company Orange is trying to make shopping easy, but still interactive. The customer can browse through music videos and movie trailers on a screen through a store window by gesturing their hand across it. It is NOT a touch screen. Another reason for this technological development is that it allows customers to “shop” when the store is closed. How will this change our shopping experience? Will it affect our purchasing?
I know this is not technically “art,” however this caught my attention because I have come by interactive installations that use this gesturing technique, where the viewer does not have to physically touch the screen. I went to an art show that had laser eye tag installation. Somehow the viewer can move their eye around to draw on the wall. Another installation I’ve heard of is a screen showing water that you can wave your hand across to create waves and ripples. Did this technology originate with art, then transition to everyday life? How will this change our way of living?
